Fishkeepers love to keep up to date with the newest aquatic products and see what's available, while supporting their bricks and mortar retailers - and now this is about to get easier!
Tetra has agreed a partnership with Compare Aquatics, a newly developed website offering hobbyists the facility to find their nearest aquatics store and review the products and promotions available. Tetra says it's the first portal of its kind in the UK and aims to help aquatic lovers get the most from their hobby and their retailers.
It’s free for hobbyists while individual stores subscribe to the Compare Aquatics website and create their own account to communicate to their customers and decide how best to promote their products and services. The website will also host a plethora of aquatic information and educational materials, and will manage forums on many various aquatic topics.
Alex Hinton, Trade Marketing Manager at Tetra UK comments: "As a market leader we are always looking at innovative ways of supporting our hobbyists and retailers and Compare Aquatics offers us the opportunity to help aquatic lovers find the best products for their needs and the retailer who can best provide it. It’s simple to use and free. It’s a positive way of using new technology to help make fishkeeping easier."
David Lawson, Marketing manager at Compare Aquatics added "In an age when all consumers are now becoming empowered by internet-ready mobile devices this website provides a very positive and engaging way for aquatic hobbyists to showcase their knowledge and images. Most importantly it has been designed in a way that seeks to drive customers into high street stores to make their purchases."
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